PensonPrime Trading & Custody Services, a division of Penson Financial Services Canada Inc.  is a business specifically designed to provide trading, custody and account administration services to Investment Counsellor Portfolio Managers (”ICPMs”).  We understand that concentrating on your core competencies is crucial to the success of your business; it is for this reason that PensonPrime’s platform is designed to remove most of the day to day administration from your business. Our dedication to providing flexible technology-based solutions is demonstrated through our customized solutions which are designed to suit your firm’s internal systems and processes.

Through Penson, PensonPrime is able to leverage products, services and  technology offerings that have been designed to support independent financial services companies.  This allows PensonPrime to provide a suite of products that is flexible and constantly evolving to meet your requirements.  Our ICPM platform provides you with the ability to open accounts on-line, access your clients’ account holdings, allocate trades and do fixed income trading.  With access to all major North American equity and options markets, as  well as access to 30 international equity markets, trading can either be done through one of our trading desks or electronically.  We also offer a wide range of account types so you can choose what will best suit your clients’ needs.

We are a member of CIPF with coverage of up to $1 million per customer through Penson.  In addition, we have supplemental insurance for further protection of assets.  We also have a complete and all-inclusive Business Continuity Plan to ensure uninterrupted business for you and your clients.

PensonPrime is committed to helping ICPMs run their business as smoothly as possible.  It is for this reason that we provide dedicated relationship management and direct contact with our back office experts.  We pride ourselves on our strong focus on customer service and relationship building.

PensonPrime offers ICPM’s a number of important advantages, including:

• Leading edge and customized technology platform specifically deisgned for ICPMs.
• Strong relationship management by providing and Account Manager and direct access to our back office experts.
• Low cost execution
• Access to the global marketplace

If you are an existing ICPM firm, we can demonstrate a smooth integration process for transferring your clients accounts and assets to PensonPrime.  For new ICPM firms’ we offer, through one of our related companies Market Essentials Group, third party assistance with the compliance steps involved in the set-up process.

For more information on the services we provide, please contact one of our Sales Team Members.